Figma.

In their words

• Inside Figma's early days: How to build a world-class sales org A podcast interview with Kyle Parrish, Figma's first sales hire, on building a sales team from zero. Parrish covers when a founder is ready to hire sales, how to interview for it, what his first months at Figma looked like, and how Figma handled pricing, usage data and culture. His core point is that the product must be business critical first.